SEO Analysis of your site


Complete Detailed SEO Analysis

https://www.tripadvisor.com

Analyzed on 2018-09-19 03:38:16

About this Analysis


This is a specially targeted analysis of your site https://www.tripadvisor.com. It points out the most important aspects in terms of user experience as well as search engine exposure that needs attention to start getting traffic and retained visitors.
We have created our own algorithm to score your site. After reviewing thousands of websites in our algorithm, we have noticed that a site which scores 75 and above must be already receiving search engine traffic with good social exposure. If yoursite is anywhere below 75, you need to start acting immediately to improve your website promotion.

Your website Score

Your website social marketing status

The below stats are for your website https://www.tripadvisor.com and not your facebook or social pages.

Reddit Shares


0

Total Facebook Likes


270365

Pinterest Pins


0

Google Plus:


0

Linkedin


0

Alexa Rank:


217


Your website social meter

Search engines have evolved, social status today holds a very important role in search engine ranking. External factors including the social exposure, the number of quality backlinks adds a lot of weightage to rank a website on the search engines.


This pie chart will show you the intensity of popularity over different social media network so that you can concentrate your efforts on the weak areas.

Social Meter:


The Observations


  1. Title
  2. TripAdvisor: Read Reviews, Compare Prices & Book

    60% Complete

  3. Keywords
  4. vacation, vacations, vacation packages, vacation package, travel package, travel packages, travel, planning, hotel, hotels, motel, bed and breakfast, inn, guidebook, review, reviews, popular, plan, airfare, cheap, discount, map, maps, golf, ski, articles, attractions, advice, restaurants



  5. Description

  6. World's Largest Travel Site. 600 million+ unbiased traveler reviews. Search 200+ sites to find the best hotel prices.


  7. Keywords in URL
  8. Excellent, keywords found in your URL



  9. Alt Tags
  10. You have 42 images without alt tags. out of 45 images on the page.
  11.  Alt tags needs immediate attention


  12. Facebook Likes
  13. Your facebook likes are 270365 and growing, you are on the right track.


  14. Pinterest Pins
  15. Pinterest Pins are great way of sharing content, your website is only shared 0 times on pinterest, make your content more shareable, join social combo plan


  16. Google Plus
  17. Your website is not shared on Google plus enough, they are only 0 , It is very crucial for ranking in google, make your content shareable, to speed up, join our social combo.


  18. Linkedin
  19. Your website is not shared on Linkedin enough, they are only 0 , It is very crucial for ranking in google, make your content shareable, to speed up, join our social combo.


  20. Alexa Rank
  21. Your website has good traffic, your Alexa Traffic Rank is 217, you are on the right track. If you wish to expedite, join our social combo plan.



  22. Keyword Density:
  23. Body Text Keyword cloud showing the most and least used keywords on the page.

    Below are the keywords which are prominently used in your webpage. Kindly review them to make sure you are not using unnecessary keywords not relevant to your business.

    This is very useful to get a bird eye on which keywords are most prominently used on your page. So that you are not diluting the keyword density on untargeted keywords.

    tripadvisor read reviews compare prices book noticed unsupported browser website display properly support browsers windows internet explorer mozilla firefox google chrome mac safari flights vacation rentals restaurants hotels travel forum airlines trip inspirationroad trips center tip saved places inbox log updates message travelers join enter destination search viewed bookings latest lowest check room guests age close find sneak peek personal helpful connected watch top beachessee punta cana playa del carmen cancun varadero popular destinationssee niagara falls cozumel toronto ocho rios romantic paris puerto vallarta venice palm eagle beach cities ancient historysee jerusalem dubrovnik cartagena carcassonne hear bluegrasssee branson pigeon forge floyd lexington music loverssee nashville orleans las vegas dublin partysee dubai zoos aquariumssee sparkwell monterey mismaloya mysuru mysore choice hotelssee shinta mani shack siem reap cambodiafrom mandapa ritz carlton reserve ubud indonesiafrom aria hotel budapest library collection hungaryfrom serras barcelona spainfrom architecture seville chicago prague destinations shopping place millions worldwide ideal inn bed breakfast ready sites united states canada anaheim asheville atlanta atlantic city austin baltimore boston brooklyn charleston clearwater dallas daytona denver destin fort lauderdale galveston gatlinburg hawaii hilton head honolulu kauai key largo west kissimmee laguna jolla los angeles maui miami montreal myrtle napa valley newport york north oahu ocean orlando outer banks springs panama philadelphia phoenix pismo portland reno san antonio diego francisco sanibel island santa barbara cruz monica savannah scottsdale seattle sedona siesta south padre traverse vancouver virginia washington williamsburg europe amsterdam berlin florence istanbul london madrid munich rome caribbean mexico aruba cabo lucas rico juan asia pacific australia bali bangkok beijing hong kong singapore sydney africa middle east tel aviv world largest site power helping million candid traveler shop attractions airfares free guides rental listings forums advice virtually time save checking today mobile app ultimate companion llc rights reserved terms policy map booking agent charge service fees users responsible content external web taxes included deals explorecareershelp centerfull siteget appiphone appandroid appcurrency region usd

  24. Keyphrase found on your page.

  25. Single Keywords


    hotels, beach, tripadvisor, reviews, vacation, city, travel, book, top, hotel, san, rentals, santa, trip, prices, check, travelers, places, punta, llc, lowest, site, barcelona, sites, key,

    2 Keywords Phrase


    beach hotels,
    vacation rentals,
    hotels santa,
    hotels san,
    city hotels,
    myrtle beach,
    las vegas,
    pigeon forge,
    punta cana,

    3 Keywords Phrase


    hotels pigeon forge,
    hotels outer banks,
    myrtle beach hotels,
    hotels myrtle beach,


  26. OnPage Links
  27. There are total 213 backlinks found on your page out of which 0 are external links

    There are total 6 links without anchor text

    213 Internal Links

    35% Complete (success)

    0 External Links

    20% Complete (warning)
  28. H1 Tags
  29. H1

    Latest reviews. Lowest prices.

  30. You are using H1 tags effectively Content used in the h1 are relevant to the page


  31. H2 Tags
  32. You are not using H2 tags effectively
  33. H2 Not Used



  34. Your Page H Tag Structure

    H1


    1

    H2


    0

    H3


    0

    H4


    0

    H5


    0

    H6


    0


    Keep the H tag structure logical


  35. You are not using canonical url
  36. You are not using text attributes to highlight important content on your site. Try using them
  37. Good you are using Sitemap file
  38. You are not using robots.txt file. Use it to control who can access your site.
  39. Good you are using favicon
  40. Good, we found a blog on your site
  41. Your page loadtime is optimal. Good Work.
  42. Your website is W3C Validated, Excellent
  43. Your website is missing a rel='Publisher' tag for linking Google+ Page.
  44. Great, you are using meta viewport to configure other displays
  45. Your website is missing language meta tag, This tag is particularly useful for non-english and multiple language websites. Search engines which indexes websites on base of language read this tag.
  46. Good you are Open Graph Protocol

Things to do


  • Your facebook like requires immediate improvement.
  • Your Google Plus shares are very low, you are ignoring a gold mine.
  • Linkedin shares needs improvement. Use share buttons on your content.
  • Pinterest Shares are very low, Pinterest shares generate a lot of exposure and traffic.
  • Emphasize on your facebook promotion to receive more user inputs, appreciations and comments.
  • Title of your website needs improvement.
  • Description of your website needs improvement.
  • H2 tag is not used effectively.
  • Your images needs relevant alt tags with targeted keywords.
  • Use strong text attribute to highlight content on your page.
  • Use italics attributes on your page.
  • Use em attribute on your page.
  • Use acronym attribute on your page.
  • Use abbr attribute on your page. (for HTML5)
  • Use dfn (definition) tag on your page if appropriate.
  • Use Robots.txt file. Robots file works as a gatekeeper, use it for your benefit.
  • You are not using Language Meta.
  • Add rel='Publisher' tag for linking Google+ Page.

Common Todos


  • Set preferred domain (www/non www)
  • Remove Inline CSS
  • Keep text to html ration of atleast 2:1
  • Add Tweet Button
  • Add Facebook Share / Like Button
  • Add Google +1 button
  • Add an Apple Icon
  • Make sure website is responsive
  • Use Breadcrumb to display navigation structure with or without links
  • Use meaningful pagenames rich with keywords.